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The Advertiser's Handbook: A Book Of Reference Dealing With Plans, Copy, Typography, Illustration, Mediums, Management, And Other Details Of Advertising Practice
The Advertiser's Handbook: A Book Of Reference Dealing With Plans, Copy, Typography, Illustration, Mediums, Management, And Other Details Of Advertising Practice
The Advertiser's Handbook: A Book Of Reference Dealing With Plans, Copy, Typography, Illustration, Mediums, Management, And Other Details Of Advertising Practice
The Advertiser's Handbook: A Book Of Reference Dealing With Plans, Copy, Typography, Illustration, Mediums, Management, And Other Details Of Advertising Practice
The Advertiser's Handbook: A Book Of Reference Dealing With Plans, Copy, Typography, Illustration, Mediums, Management, And Other Details Of Advertising Practice
The Advertiser's Handbook: A Book Of Reference Dealing With Plans, Copy, Typography, Illustration, Mediums, Management, And Other Details Of Advertising Practice
The Advertiser's Handbook: A Book Of Reference Dealing With Plans, Copy, Typography, Illustration, Mediums, Management, And Other Details Of Advertising Practice
The Advertiser's Handbook: A Book Of Reference Dealing With Plans, Copy, Typography, Illustration, Mediums, Management, And Other Details Of Advertising Practice
The Advertiser's Handbook: A Book Of Reference Dealing With Plans, Copy, Typography, Illustration, Mediums, Management, And Other Details Of Advertising Practice
The Advertiser's Handbook: A Book Of Reference Dealing With Plans, Copy, Typography, Illustration, Mediums, Management, And Other Details Of Advertising Practice
The Advertiser's Handbook: A Book Of Reference Dealing With Plans, Copy, Typography, Illustration, Mediums, Management, And Other Details Of Advertising Practice
The Advertiser's Handbook: A Book Of Reference Dealing With Plans, Copy, Typography, Illustration, Mediums, Management, And Other Details Of Advertising Practice
[advertising, graphic design]

The Advertiser's Handbook: A Book Of Reference Dealing With Plans, Copy, Typography, Illustration, Mediums, Management, And Other Details Of Advertising Practice


First Edition. Scranton, PA: International Textbook Company, 1910.

Brown cloth 32mo; xv, 413, (3)16pp. First edition, later printing. Very Good+ with mild rubbing, contents clean and crisp. Includes several paper samples demonstrating how the quality of text and image will differ depending on the characteristics of paper stock. Many type and ornament specimens, plus examples of printing techniques and illustrated ads.